Tuesday, 28 August 2018

How To Boost a WordPress Website's Popularity

An alluring design is just the start when you are to optimize your WordPress website. You may use multiple elements later to enhance your website's appeal. No portal is perfect initially. Instead of desiring eagerly to launch a perfect site, you may opt for one with reasonable appearance and features and improvise later. And of course you can outsource WordPress development to a popular destination like India.

Here's how you can boost your WordPress website's popularity:

1.Feedback:

Your website or blog visitors should be able to provide feedback easily. Making it too cumbersome for visitors to add a comment or send a message to the webmaster is unwise. If you want them to fill up a registration form just to comment, most are likely to depart without obliging.

On your part, respond to every feedback, be it negative or positive. Acknowledging negative reviews will portray you as a transparent business and boost your credibility. Only positive comments may seem concocted.

2. Better Images:

On websites, images act like paintings, the only exception being the paint never dries. Use as many impressive photographs, infographics, cartoons, GIFs, or other visual elements as possible to bolster the design element. You may beef up your website's image line if you feel your site lacks enough competitors.

3. Videos:

Intriguing videos are a powerful means to retain your website visitors. Seasoned marketers confirm videos are generally more engaging than images and plain content. Just ensure the videos are loading fast enough; else users may get exasperated and leave. You also need to strike the right balance between videos and text as too many videos may distract the visitors.

4.Human Face to Content:

If various writers are penning your website's blogs, you can acknowledge their contribution by adding an image and a short biography of each of them. Users tend to respect businesses that recognize their contributors. It'll also give the blogs a human touch.

5. Useful Links:

To up the usefulness of a visit to your website, you may add links to valuable resources to your content. If visitors are interested in something and want more information, they may turn to external resources for the same. Research has established that providing useful external links doesn't harm your prospects in any way. Instead, both human users and search engines will use them positively.

6. Social Media Boost:

A robust social media presence is critical to your brand's success. Install social-sharing buttons for visitors, making it easy to share your website. Doing this takes a few minutes. To encourage your visitors to share, you may set up a counter near the buttons, displaying the number of times the data has been shared.

7. Sitemap:

Users may struggle to find relevant content if it's not categorized well. A sitemap can help visitors find the desired content, thus improving user experience and aiding search optimization too. Sitemaps facilitate navigation between the various sections of a website.

8. Transactions:

All business websites must have an element of e-commerce like buying a product or enrolling for content subscription. Work with your team to find how you can maximize financial transaction opportunities.

9. Using Themes Smartly:

WordPress entails a gamut of themes that you can customize as per your specific requirements. Though there're plenty of free themes, you may try the paid ones to benefit from their unique features.

Summing Up

Boosting popularity of your WordPress website is essential if you want to increase the number of visitors and subsequently business transactions. Your requirements can easily be taken care of if you outsource WordPress development to India. Seasoned professionals there will certainly be able to deliver the goods.



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